PROJECT: Plazma Records Website.
THE BRIEF: To design a simple and clean website for an electronic music record label, which heads in the direction of Minimal and Techno. The main goal is to represent releases, artists, news, podcast episodes and other information in a minimalist, “undergroundish”, but at the same time professional way. There is a need not only to design but also to prepare the website for launching (that means uploading ALL the information and making the website fully functioning) and optimize the website for search engines (SEO).
THE SOLUTION: To convey all that was mention above, shades of dark grey with blue hues mixed in were selected for website backgrounds. Neon hero image above the scroll is used to grab a user’s attention and to represent Minimal and Techno underground culture.
The website was built on the WordPress platform and has a responsive structure for use on increasingly popular mobile platforms. Primary information can be found on the long-scroll homepage which was divided into sections. Live demo: http://plazmarec.com