PROJECT: Logo and banner design for a Techno & Minimal music producer and DJ from Colombo, Sri Lanka. Shannon mostly plays dark, groovy Minimal Techno music and likes to surprise his listeners by keeping it fresh with regular switches, quirky bass lines and brand new music.
THE BRIEF: To create logotype and design a banner. For the logo, it was required to keep it as simple and minimal as possible. For the banner – something abstract in dark red colour, but also in minimal style.
THE SOLUTION: To maintain an undergroundish and minimalist look, clean monogram logo was designed, using Shannon’s initials to create a logo symbol. For the text of the logo unique, a geometrical font was drawn. In addition, there was established a couple of alternative logos so that Shannon would be able to use them depending on the situation. The banner for social media was designed with the wordmark version of the logo. As it was stated, the banner has a deep dark red hue on the abstract background.